BioPharma Dive: Marketing | July 18 | AbbVie delays another Humira rival | PhRMA proposes rebate shake-up

Top Marketing News

Weekly edition | July​ 18,​ 2018


BROUGHT TO YOU BY — BioPharma Dive Brand Studio

  • How molecular biomarkers are transforming cancer treatment
  • AbbVie goes 3-0 in delaying Humira rivals
  • Drug lobby aims to shake up how medicines are paid for
  • Where does J&J’s new drug fit in the crowded HIV market?
  • 5 drugs to watch as biotechs report Q2
  • FDA seeks to make more drugs available over the counter
  • Gilenya patent decision gives MS market a reprieve

PLUS >>> What they are reading:


  • Trump Fails at Lowering Drug Prices as Costs Keep Going Up


  • In prescription drug business, will Amazon partner with PBMs, or seek to conquer them?


  • Vertex says it’s glad England made another offer for CF drugs, but it’ll have to do better


  • Publicis Health acquires Payer Sciences


Read all the above via the following link >>>

BioPharma Dive: Marketing ~July 18

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