eyeforpharma’s Marketing and Customer Innovation Europe Summit, 15-16 October, London (sponsored)

rs’ are still high on the agenda along with building ‘customer partnerships’, using ‘education-led’ approaches, ‘digital’ initiatives and of course! ‘big data’.… Read More eyeforpharma’s Marketing and Customer Innovation Europe Summit, 15-16 October, London (sponsored)

Patient-Centricity: An Appraisal | Ross Davies | eyeforpharma | 30 January 2019

Read the article, via the link button below, to gain perspectives from
Jen Horonjeff and Carole Scrafton as they give us their appraisals regarding how patient centricity appears to show a huge gap between ‘patient compliance’ and ‘patient experience’.… Read More Patient-Centricity: An Appraisal | Ross Davies | eyeforpharma | 30 January 2019